Firstly, what is a meme coin?

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Beginning as a fundamentally online, tongue-in-cheek phenomenon, meme coins now function much the same as other cryptocurrencies. Billions of dollars worth of meme coins are traded every day and in shifting from satire to speculation, they have proved a useful asset to the savvy investor. 

Meme coins emerged in 2013 with Dogecoin, created as a light-hearted parody of Bitcoin. What began as a joke quickly gained momentum as online communities rallied behind it. Each crypto bull cycle then introduced its own wave of culturally relevant tokens, turning memes into tradable assets. Famously gaining the endorsement of tech titan Elon Musk, the success of Dogecoin set a precedent which would change the face of the crypto industry. 

Meme coins are difficult to evaluate because their value depends more on community sentiment and fleeting trends than fundamentals. Prices can surge or collapse rapidly, new tokens launch daily, and hype often outweighs utility, making long-term performance highly unpredictable for investors.

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Meme Coins vs Traditional Crypto

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While cryptocurrency was established to address real-world issues such as decentralised payments and financial inclusion, meme coins thrive solely on cultural momentum. The fickle nature that this implies makes meme coins a volatile asset, which can appeal to investors who don’t mind placing a risky bet.

While established assets like Bitcoin (BTC) and Ethereum (ETH) dominate the overall market share of crypto, meme coins make up the majority of short-term volume spikes, and they tend to flourish during bull cycles.

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What Are the Most Popular Meme Coins?

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Meme coins in 2026 span everything from long-standing favourites to fast-moving cultural tokens. Alongside classics like Dogecoin and Shiba Inu, politically themed assets such as Trump Coin have surged in visibility, driven largely by narrative speculation. These coins trade heavily across major exchanges, with liquidity and community hype playing a central role in which ones gain momentum.

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H3: Dogecoin (DOGE)

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The original meme coin, still dominant through brand strength and community loyalty.

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H3: Shiba Inu (SHIB)

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A meme-turned-ecosystem with DeFi components and an active global community.

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H3: Pepe (PEPE)

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A cultural token known for explosive viral growth and rapid trading volume.

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H3: Floki (FLOKI)

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A meme coin built around branding, utility products, and aggressive marketing efforts.

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H3: Bonk (BONK)

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Solana’s leading meme coin, thriving on low fees and high-speed trading.

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H3: Trump Coin

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With Donald Trump’s re-election driving optimism across the financial world, Trump Coin has surged over the past year. 

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How do you spot a scam?

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Meme coins can be a rewarding investment, but too often we hear horror stories of inexperienced investors getting sucked into scams. Some telltale signs that a coin does not have strong foundations can include the following:

• The coin comes with unrealistic promises of “guaranteed” returns or overnight gains, often peddled by unscrupulous influencers or outright false endorsements. 
• The coin has not had its smart contract reviewed by an independent auditor. 
• Its liquidity is not locked, or is controlled mostly by the team.

You can read more of our thoughts on how to spot scams in this piece from our website: https://www.uptrade.au/blog/avoiding-crypto-scams 

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How to buy meme coins?

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When buying meme coins, the best safeguard that you can have is to do it through a registered, compliant broker. If not a broker, it’s best to use an AUSTRAC-registered exchange.

When depositing AUD to secure the coin, stick to traditional methods (bank transfer, payID or card).

We also caution against using leverage to invest, since this massively increases the risk profile of the trade – stick to straightforward transactions such as spot trades or broker orders. 

Finally, ensure that the coin has strong, locked liquidity, and that there is no opaque token distribution structure which could put you at risk of being duped. 

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How to Spot Good Meme Coins? Five Tips from the Team

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Not every meme coin is destined to survive a full market cycle, but some show early signs of strength. Here are five quick signals that a meme coin may have real staying power.

1. Locked liquidity and fair token distribution.

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Healthy projects make liquidity transparent and lock it to prevent insider dumps.

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2. A genuine, active community.

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Real engagement on X, Discord, and Telegram is one of the strongest predictors of longevity. Fragile coins will deploy bot farms and other underhanded tactics to emulate authentic engagement. 

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3. Audited or transparent smart contracts.

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Projects that publish audits or have a public-facing development team are generally more trustworthy.

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4. A meme with cultural relevance.

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Coins tied to durable narratives or recognisable humour tend to hold momentum longer.

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5. Signs of ongoing development.

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Integrations, utility layers, or consistent updates show the team is building beyond hype.

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