Buying Cryptocurrency as a Company: Everything You Need to Know
Given that cryptocurrency has such high-growth potential, it’s no surprise that companies have started getting in on the crypto game. For individual investors, buying crypto can be as simple as opening up a trading platform and tapping “buy”. But for companies looking to buy cryptocurrency, the process is far more complex — and the stakes are much higher.
That’s why so many businesses have turned to professional brokers to help them manage their risk. In this guide, we’ll shed some light on how companies can buy cryptocurrency.
We’ll cover the legal considerations, the benefits of adding crypto to your company’s balance sheet, the types of accounts available, and how to get started. Let’s get into it.
Can a Company Buy Cryptocurrency?
Absolutely, they can. Companies can buy, hold, and sell cryptocurrency — and it’s a trend that’s accelerating as digital assets continue to gain mainstream adoption.
Some of the biggest names on the planet have already led the way. Tesla, MicroStrategy, and Metaplanet have all added Bitcoin to their balance sheets, treating it as a scarce, long-term store of value. On top of that, major institutional players like BlackRock and Fidelity are building crypto investment products for traditional markets, signalling growing confidence in this class of asset.
What was once a fringe idea for businesses is now becoming a legitimate form of treasury strategy. Companies are now using crypto for diversification, future-proofing, and revenue opportunities – treating these investments as much more than just speculation.
Legal Considerations
The regulatory landscape is one of the greatest challenges for businesses looking to buy cryptocurrency. Not only because multinational businesses have to deal with different regulations wherever they go, but also because in most of the world, these regulations are still evolving all the time.
Some jurisdictions classify crypto as property, others as a financial instrument, and some apply both depending on context. This impacts how it’s taxed, how it must be reported, and even whether your company needs a licence to trade.
In Australia, for example, companies must comply with AUSTRAC requirements around anti-money laundering (AML) and know-your-customer (KYC) obligations. In the U.S., reporting rules differ between the SEC, IRS, and state-level regulators.
The bottom line is that any company looking to trade crypto should seek legal and tax advice to ensure its compliance.
Benefits of Buying as a Company
There’s plenty of upside to buying cryptocurrency as a company. Check them out below.
Diversification
One of the biggest reasons companies buy cryptocurrency is diversification. Adding assets like Bitcoin or Ethereum reduces reliance on traditional investments such as equities, bonds, or property.
This is mainly about balancing risk. Even a small allocation can strengthen a portfolio by acting as a hedge against inflation or economic uncertainty.
This isn’t just theory. Heavyweights like BlackRock and VanEck recommend 1–2% Bitcoin allocations in diversified portfolios. When institutions of that size acknowledge crypto’s long-term value, it’s a clear signal that it has earned its place as a legitimate asset class.
Future Proofing
If diversification is about strengthening today’s portfolio, future proofing is about making sure your company is ready for tomorrow.
Blockchain isn’t just a buzzword anymore. From cross-border payments to supply chain tracking, the technology is quietly reshaping how the global financial system operates. Blockchain enables entirely new business models — tokenised assets, decentralised finance, smart contracts, and transparent data management.
For businesses, this is becoming less of an investment play and more of a method of aligning with what the future of digital assets will look like.
Revenue Opportunities
Crypto isn’t just something to buy and hold — it can open up entirely new ways to generate revenue.
The most obvious example is accepting crypto payments. By doing so, companies can reduce transaction costs, cut out intermediaries, and reach a global audience that prefers to pay with digital assets. It’s not just Bitcoin or Ethereum either; projects like XRP and stablecoins are designed with fast, low-cost payments in mind.
Beyond payments, tokenisation creates space for businesses to turn almost anything into a tradeable digital asset — loyalty points, equity, or even fractionalised real estate. DeFi protocols also allow companies to put idle assets to work, earning yields, accessing liquidity, or even raising capital through token sales.
Liquidity and Accessibility
One of the biggest advantages of crypto for companies is flexibility. Traditional banking hours, slow cross-border transfers, and red tape can tie up working capital for days. Crypto doesn’t sleep — markets run 24/7, and assets can move across borders in minutes.
Stablecoins in particular give businesses a way to park value securely and convert it quickly when needed. This makes it easier to manage cash flow, handle international transactions, and react to opportunities as they arise.
Tax Benefits
Tax treatment can make a big difference to how profitable crypto holdings are for a company. In many jurisdictions, crypto held for over a year qualifies for reduced capital gains tax — giving businesses a clear incentive to think long term rather than trade in and out.
This approach doesn’t just optimise returns, it also helps companies build stronger treasury strategies with an eye on sustainability. As more governments refine their tax frameworks around digital assets, these benefits are becoming clearer and more accessible for corporates willing to take the leap.
Types of Company/Entity Accounts
While a company certainly can buy cryptocurrency, there isn’t a one-size-fits-all approach to doing so. Here are a few different structures to look into:
Company Accounts
Whether you’re operating as a Pty Ltd in Australia or an LLC overseas, a company account gives businesses a formal way to hold and trade digital assets. These accounts are designed for active entities with a board, directors, and shareholders, and usually require disclosure of the ultimate beneficial owners (UBOs) during onboarding.
Trust Accounts
Trusts are another popular way to structure investments, especially for families or individuals looking to preserve wealth across generations. Family trusts and individual trusts can both hold crypto, provided they’re properly documented and managed in line with regulatory requirements.
Self-Managed Super Funds (SMSF)
In Australia, SMSFs allow individuals to take direct control of their retirement savings — including allocating a portion to cryptocurrency. With the right compliance setup, an individual SMSF can trade and hold digital assets as part of a broader, diversified retirement strategy.
How to Open an Entity Account
Setting up a company or entity account for crypto isn’t as complicated as it sounds. Here’s how the process works:
- Sign up online
Head to the Uptrade website and begin your application.
- Complete KYC & compliance documents
Provide the required information based on your entity type. This includes documents to identify the ultimate beneficial owners (UBOs).
- Verification & account setup
Once everything is approved, your account is created and you’re paired with a dedicated broker.
- Start trading
From there, you’re ready to begin your crypto journey with an entity account that meets all compliance standards.
Final Thoughts
Forward-thinking organisations are fast realising that buying cryptocurrency is going to be standard practice in future.
From diversification and future-proofing to tax advantages and liquidity, the opportunities are clear. But so are the challenges: compliance, security, and execution all take on greater weight when you’re trading at scale.
That’s where the right broker makes all the difference. At Uptrade, we specialise in guiding companies, trusts, and SMSFs through every stage of the process, combining deep liquidity access with personal broker support and gold-standard custody.
If your company is ready to take the next step into digital assets, we’re here to make that journey a profitable one.
